Pinterest For Creatives: How to Plant Seeds that Keep Growing

Some parts of creative business feel like a rush of instant results, an Instagram reel that catches fire, a story that sparks a wave of messages, a pattern that gets quick love from your community. But other parts? They’re slower. Quieter. They’re like planting seeds in the ground, trusting they’ll sprout in their own time.

That’s exactly what Pinterest is to me. A garden that keeps blooming, even while we’re busy sketching, painting, or living life offline. Unlike Instagram, which constantly asks for our attention, Pinterest quietly keeps our work discoverable today, tomorrow, even years from now.

If you’ve been wondering how Pinterest fits into your creative journey, here are three gentle, actionable tips to get you started.

1. Pin with Intention, Not Perfection

It’s easy to freeze up, thinking every pin needs to be “perfect” before you share it. But really, each pin is just another seed. Share your art in multiple ways like mockups on products, flatlays of your process, styled lifestyle images, even photos of your sketchbook. Each pin gives your art a new doorway to be found.

Think of it this way: you never know which little seed will take root and grow.

2. Keywords Are Your Compass

Pinterest isn’t just a social platform it’s a search engine. That means people are typing in what they’re looking for, and Pinterest is matching them with results. When you create a pin, take a few extra minutes to add keywords in the title and description.

For example, instead of saying “pretty floral pattern”, you might try: “Hand painted vintage floral wallpaper pattern,  soft muted colors”. The words you choose help guide your future audience directly to your work.

3. Consistency Builds Roots

You don’t need to spend hours a week pinning. In fact, it’s better to pin a few designs consistently than to upload a giant batch and then go silent. Small, steady steps build deep roots. Over time, Pinterest rewards consistency by showing your pins to more people.

It’s much like building your artistic practice, daily sketches or painting sessions add up, and before long, you can look back and see the growth.

Why This Matters for Artists and Designers

Pinterest gives your work a long shelf life. A pin you post today can still be sending people to your website, portfolio, or shop years from now. That’s powerful, especially when so much of the online world feels fleeting and fast.

It also means that your creative energy can go toward making art, not chasing algorithms. You can plant your seeds and then return to your paints, brushes, and ideas, knowing your garden is quietly growing in the background.

This week, I encourage you to try one small step: upload one of your favorite designs (or even repurpose an Instagram post) to Pinterest. Add a thoughtful title, a keyword rich description, and let it go. Then, come back to your desk, your sketchbook, your paints.

Because your art deserves to be seen not just today, but for years to come. 

p.s. Want weekly encouragement, creative tips and resources like a custom monthly mock ups? Join Studio Notes Here 🫶